GoHighLevel Social Planner and Ad ManagerSchedule Posts and Run Ads from the CRM
Social Planner
All plans- 10 platforms, one calendar
- Bulk upload: 90 posts per file
- Client approval links
- Recurring posts and RSS
- Ad Manager: Meta, Google, LinkedIn free for agencies
Key facts
Social Planner and Ad Manager at a glance
Checked October 12, 2026 · HighLevel: Social Planner setup
- Included
- Every plan (core features)
- Platforms
- 10, including TikTok and Bluesky
- Posting
- Now, schedule, draft, approval, recurring
- Bulk upload
- Up to 90 posts (CSV or XLSX)
- Client approvals
- Password-protected, 30-day links
- Content AI
- $0.063/image · $0.0945/1,000 words
- Ad Manager
- Free for agencies
- Ad networks
- Meta, Google Search, LinkedIn
Platforms
Which social platforms the planner supports
| Compare | What you connect | Notes |
|---|---|---|
| Meta | ||
| Pages | Your login must be an admin of each Page | |
| Business account | Comment automations available | |
| Threads | Threads account | — |
| Others | ||
| Profiles and company pages | Reconnect about every 60 days | |
| Google Business Profile | Locations | Posts appear on your Google listing |
| TikTok, YouTube, Pinterest | Accounts, channels, boards | One video per post |
| Bluesky | Account | — |
| HighLevel Community | Your community groups | — |
From HighLevel’s Social Planner setup article (modified 18 August 2026). Post types and analytics vary by platform.
Posting
Posting options
Schedule or publish now
One post to many accounts, on a shared calendar.
Customise per channel
Different captions or media for each platform in the same post.
Recurring posts
Repeat evergreen posts weekly, monthly and more.
RSS & category queues
Auto-post from your blog feed, or rotate content with a category queuecategory queue: A list of evergreen posts grouped by topic that the planner cycles through on a schedule..
Best time to post
Suggested times for regular posts (not yet for recurring or RSS posts).
Social listening
Spot trends and topics to post about.
Bulk
Bulk scheduling with CSV
- Up to 90 posts per file, in CSV or XLSX
- Basic CSV: date, text, link preview, images, video, GIF
- Advanced CSV adds platform-specific fields, tags and categories
- Fix every flagged error before importing
- Schedule posts at least 10 minutes after you upload
- Google Drive links no longer work: use the Media Library
- One video or reel per post
HighLevel guide: advanced CSV for bulk scheduling.
Agencies
Client approvals before posts go live
- Step 1
Create the post
Write it and choose “Send for approval”.
- Step 2
Reviewer checks it
Approve, reject with a comment, edit, or change the publish time.
- Step 3
Or send a client link
Password-protected; it expires after 30 days.
- Step 4
Approved posts publish
They move onto the calendar automatically.
HighLevel guides: approval flow · external approval links.
AI
Content AI for posts and images
Pay-per-use
$0.063 per image and $0.0945 per 1,000 words.
In an AI Employee plan
Included (fair use) from $50/month per sub-account.
From HighLevel’s AI pricing article. All AI costs: GoHighLevel AI pricing.
Ads
Ad Manager: run ads without leaving the CRM
| Compare | Meta | ||
|---|---|---|---|
| Campaigns | |||
| Objectives | Leads, traffic, engagement, sales | Search (Demand Gen coming) | Leads, website visits |
| Formats | Image, video, carousel, lead and conversation forms | Search ads | Image, video, carousel, lead forms |
| You need | |||
| Accounts | Business Portfolio, ads account, Facebook Page | Google Ads account | Campaign Manager access + page admin |
From HighLevel’s Ad Manager overview (modified 23 September 2026). Performance (impressions, clicks, conversions, spend) shows in the Ad Manager dashboard.
Costs
What Ad Manager costs, and who pays for ads
- Ad Manager is free for agencies
- Agencies can resell it to sub-accounts at any price (default $0)
- Ad spend is billed by Meta, Google or LinkedIn to the ad account’s payment method
- Reselling needs the agency’s Stripe account connected
- Meta limits: 10 ad sets per campaign, 10 ads per ad set; images 8 MB, videos 1 GB
HighLevel guide: enable and resell Ad Manager.
Revenue
From ad lead to revenue
The point of running ads inside the CRM: every lead is followed up and every sale is traced back.
Ad lead → sale → conversion
- Lead form submitted
- Text within a minute
- Deal moves to Won
- Conversion sent to Meta
- Map lead-form fields to contact fields so data lands cleanly
- Use Ad Manager’s conversion pixel or the Conversions API action for real conversions
- Google Ads and Meta widgets show spend next to CRM results in dashboards
Dashboards and attribution: GoHighLevel reporting.
Troubleshooting
Common social and ads problems and fixes
| Compare | Likely cause | Fix |
|---|---|---|
| Social Planner | ||
| Scheduled post failed | Account disconnected or token expired | Reconnect it (LinkedIn about every 60 days) |
| Video post won’t schedule | More than one video in the post | One video per post |
| CSV import errors | Google Drive links or times too soon | Use Media Library links; schedule 10+ minutes ahead |
| Facebook Page missing | Your login isn’t a Page admin | Get admin access, then reconnect |
| Ad Manager | ||
| Can’t start Meta setup | No Facebook Page connected | Connect a Page during onboarding |
| LinkedIn ad account won’t connect | Missing Campaign Manager or page access | Get both, and link the page to the ad account |
What users ask
Ads and tracking questions from Reddit, answered
“Best way to track Google Ads conversions?”
Ranks for “gohighlevel crm paid ads lead tracking”.
Fix Capture the click ID on the contact, track the deal through the pipeline, and send the conversion when the deal is won, so Google optimises for customers rather than form fills.
Source: r/gohighlevel: Track Google Ads conversions“How do I send conversion value from the pipeline?”
Agencies want ad platforms to see revenue.
Fix Use the opportunity value with an “opportunity status changed to Won” workflow that sends the conversion event to Meta or Google.
Source: r/gohighlevel: Send conversion value from opportunity pipeline
Expert take
How we use the planner and Ad Manager for clients
GoHighLevel Social Planner and Ad Manager FAQ
Does GoHighLevel include social media scheduling?
Which platforms does the GoHighLevel Social Planner support?
Can I post to Instagram and LinkedIn from GoHighLevel?
How do I schedule recurring social posts?
Can clients approve posts before they’re published?
How many posts can I upload at once?
Why are my scheduled GoHighLevel posts failing?
Can GoHighLevel write social posts with AI?
Can I manage social posts from my phone?
Can I see how my posts perform?
Can I reply to comments from GoHighLevel?
Does GoHighLevel have an ads manager?
How much does GoHighLevel Ad Manager cost?
Can I run Google Ads from GoHighLevel?
Can Facebook lead ads go straight into GoHighLevel?
Can I send conversion data back to Meta?
What do I need to run Meta ads in Ad Manager?
What are the Meta campaign limits in Ad Manager?
Footnotes
- HighLevel pricing page (https://www.gohighlevel.com/pricing): Social Media Management and Ad Manager listed as core features. HighLevel help centre: Social Planner setup (modified 18 August 2026), advanced CSV, approval flow, external approval links, best time to post, social listening, LinkedIn connection, Ad Manager overview (23 September 2026), enable and resell Ad Manager, Meta and LinkedIn ad setup, Meta conversion data and AI product pricing. Checked October 12, 2026. Back to text
Post, advertise and follow up from one place
Start a 30-day trial and we’ll connect your social accounts and lead ads with you.
- 30 days free
HighLevel’s official bootcamp offer.
- Planner on every plan
10 platforms, one calendar.
- Your first automation, built free
Signed up through Revset? Book a free 30-minute Launch Call. We build your first lead follow-up automation with you, live, so new leads get a text and email the moment they come in.
- Or done for you
Setup from $497, live in 4–7 days.